MKTG1003 Consumer Behavior During Covid-19 Assignment Sample
- Internal Code :
- Subject Code : MKTG1003
- University : Macquarie University My Assignment Services is not sponsored or endorsed by this college or university.
- Subject Name: Consumer Behaviour
Catalog
Introduction
Major changes in the consumer behavior during COVID-19
Embracing the digital technology
Demand for hygiene and hand care products
Pent-up demand
Strategies used by retailers to meet change in consumer behaviour
Extension of digital-channel presence and engagement
Bringing an in-store feel
Launching delivery mechanisms
Digital payment and banking
Conclusion
References
Introduction to Cons…
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